A Gem of Parisian History
PLACE VENDÔME
Nestled in the heart of Paris, Place Vendôme stands as a symbol of the city's elegance and grandeur. This iconic square, renowned for its symmetrical architecture and opulent surroundings, boasts a rich history dating back to the 17th century.
Built at the end of the 17th century during the reign of Louis XIV, Place Vendôme was designed by architect Jules Hardouin-Mansart to highlight the French Baroque style. Initially, the square was intended to honor the military feats of the Sun King, and it was first named Place des Conquêtes.
However, it wasn't until the 19th century that Place Vendôme truly blossomed as a symbol of luxury and refinement. The square became synonymous with haute couture and high-end jewelry, attracting renowned jewelers and fashion houses to its prestigious addresses.
One of the most famous landmarks of Place Vendôme is the Vendôme Column, erected in 1810 to commemorate Napoleon Bonaparte's victory at the Battle of Austerlitz. This column, adorned with bas-reliefs depicting scenes from Napoleon's campaigns, stands at the center of the square, dominating its elegant setting.
Today, Place Vendôme continues to captivate visitors from around the world with its timeless beauty and historical significance. Its luxury boutiques, exclusive hotels, and exquisite architecture make it a favored destination for fashion enthusiasts, history lovers, and admirers of French art.
Moreover, Place Vendôme has been immortalized in literature, art, and cinema, further enhancing its global fame. From the pages of Marcel Proust's In Search of Lost Time to scenes in the film Midnight in Paris, the square has left an indelible mark on popular culture.
In essence, Place Vendôme remains a symbol of Parisian elegance and sophistication, embodying the essence of luxury and French heritage. Its appeal transcends borders, making it a sought-after destination for travelers in search of a glimpse into the timeless charm and allure of the city.
... and regarding Vendôme Luxury Hospitality.
In 2002, Gérald Lampaert founded Luxury Communication at 13 rue Jean-Jacques Rousseau, in the prestigious 1st arrondissement of Paris, just steps away from the Louvre Museum. From the very beginning, and thanks to his extensive experience in the field, Gérald established himself as a key player in organizing events for some of the biggest luxury brands in Paris. However, he quickly realized that to compete at the highest level in the exclusive world of luxury, fashion, and jewelry, he needed to be at the heart of these influential actors and his new clients. This led him to relocate his business to the core of this privileged circle: 16 Place Vendôme, surrounded by the world’s top jewelers and luxury designers.
With this strategic move, Gérald rebranded his company as Vendôme Luxury Hospitality, a name perfectly aligned with his prestigious new address. This change reflects his ambition to offer communication, management, event planning, and hospitality services that meet the high standards of the luxury and hospitality industries.
A decade later, for logistical reasons, he moved his headquarters to 10 Place Vendôme, an equally prestigious location, where he continues to oversee his European operations in luxury hospitality and events, while maintaining his commitment to excellence and innovation on an international scale.